SEO
3 July 2023
How can TikTok be used to help grow your business
Launched in 2016, TikTok was a lesser-known video sharing network that really came into its own during the Covid-19 pandemic.
Content Marketing
7 June 2023
What is voice search and why is it so important?
Voice search is a digital marketing trend that has remained pretty consistent over the past decade or so
Digital Marketing
11 May 2023
What is structured data?
Content is indeed king, but it is often the content that you don’t see that makes the biggest difference to the visibility of your website.
Google Adwords - PPC
3 April 2023
Google PPC tips
With the latest statistics reporting that Pay Per Click (PPC) advertising is a key tactic for 74% of brands, the power of PPC is there for all to see.
Digital Marketing
6 March 2023
The importance of checking the health of your website
The health of your website matters. Checking everything is working just as it should do and finding solutions for any issues that do arise is vital.
Google Analytics / GA4
3 February 2023
Will I need to update my Google Analytics to GA4?
Google Analytics 4 – also known as GA4 – is set to revolutionise the way we measure, track and analyse the data.
Digital Marketing
6 January 2023
Managing your organic search traffic
Getting any traffic to your website is of course great news, especially if you frequent a market where that’s lots of competition.
SEO
2 December 2022
Keeping your SEO knowledge up to date
There are many benefits to enrolling on an SEO training course like ours.
Digital Marketing
8 November 2022
What you should expect from your SEO agency?
The world of search engine optimisation (SEO) can be a convoluted, ever-changing and quite frankly terrifying place.
Google Algorithm
3 October 2022
What is keyword research (and why is it so important)?
Keywords play an integral role in every aspect of online marketing, from your SEO campaigns and digital marketing strategies to the content that fills the pages of your website on a more permanent basis.
Digital Marketing
7 September 2022
What is on page SEO and why is it so important? (Part 2)
If you read the first part of our on-page SEO series, you’ll be well aware of the benefits that sprucing up your search engine optimisation (SEO) strategy unlocks.
SEO
8 August 2022
What is on page SEO and why is it so important? (Part 1)
Search engine optimisation (or SEO) is the key to success when marketing your business online.